Hi, I’m Talia Solé.
Copywriter. Strategist. Story Seller.
I wear hearing aids, I’m Brazilian-Argentinian, and I am a mom of two cats. Which means I’ve spent a lot of time on this earth asking people to repeat themselves and hand-feeding my felines some tasty tuna treats.
What I lack in hearing, I make up for in wit, humor, and impeccable comedic timing. Growing up with a hearing disability taught me how to read between the lines, and develop a very distinct writing voice (because at the end of the day, written word is my favorite medium).
As a kid, I moved around a lot, and being an immigrant (on top of all that), I had to learn how to adapt. Quickly. And as a marketer, I’ve been taught to use both my ability to breathe life into copy, and my versatility, to produce results. The American dream, am I right?
I’ve been in the marketing and advertising industry for close to a decade now, and in those years, I’ve worn many hats. But if you were to ask me which hat has been my favorite to wear thus far, I would have to say: the copywriter hat. And that’s because I believe that all roads—whether it’s strategy, design, or branding—lead to copy. It is the lens through which I see and experience the world.
In the last 10 years, I’ve written just about every kind of copy there is — direct response, UX, brand, product, social, web, email, funnels, ads, and even catalogs. I’ve helped shape voices and social media campaigns across hospitality, lifestyle, fashion, entertainment, health, beauty, and business.
This has allowed me to work with some incredible brands such as The 1 Hotel South Beach, Whispering Angel, BurgerFi, 10X Health, La Tropical Beer, Rosso Caffè, The Hair Club, and more.
In other words, I help brands sound clear, confident, and human — no matter the platform.